Services

ADVICE & FACILITATION

  • Sounding Board – Three or more hours divided as needed to bounce ideas and identify the path forward for your brand or a new initiative/product
  • Planning Summit – One- or two-day session with your key stakeholders to map a strategy and key messages

PLANNING  & ANALYSIS

  • Game Plan – 8-12 week engagement including discovery, positioning strategy, message mapping and a complete schedule for when, where and what to communicate
  • Discovery & Qualitative Research – Personal interviews, focus group facilitation, competitive intelligence/overviews
  • Best Practice Benchmarking for Individual Channels – Direct response (on- and off-line), relationship marketing, social media, advertising, Web site

MATCHMAKING

  • Agency/Partner Evaluation and Recommendations

PRESENTATION DEVELOPMENT

  • Executive Speech and Presentation Development

 

Expertise

Industries and Audiences

  • B2B
  • Higher Education
  • Manufacturing
  • Agriculture
  • Rural Lifestyle
  • B2C Services Marketing
  • Financial

Tactical Expertise

  • Brand Positioning
  • Message Maps
  • Integrated Tactical Plans
  • Relationship Marketing
    • Direct Response
    • Digital
    • Social Media
  • Advocacy and Brand Awareness
  • Dealer & Sales Channel Communication